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小程序代理商如何挣钱?这里有三个建议! - 小程序资讯 - 上线了sxl.cn小程序越来越收到市场认可,现在很多小程序相关的从业者都获利颇丰,除了开发者之外,还有一个群体共享了市场红利,他们就是代理商。加盟小程序挣钱么?这是很多新手商家常问的问题,其实是否挣钱,主要看你的团队水平怎样,以及有没有做到以下几点:
1.广拓客源
代理商要想把手中的小程序卖出去,需要有足够的客源。这就要求你拥有一定广泛的人脉。这些人脉资源不是凭空而来的,而要你自己多去拓展、维护,客户数量的多少,决定了你的代理能否成功。
2.新零售思维
很多代理商会有个误区:“我只要把小程序模板卖出去就好了,代理商的任务就是卖模板赚差价”。这是大错特错!小程序究其根本是新零售和智慧零售解决方案,它的目的在于帮助客户打通线上线下各个渠道,让客户在移动互联网时代能有新的转型机会。所以,一个成熟的代理商团队,除了销售团队之外,还应该有运营团队(包括摄影、美工、编辑、客户服务经理等),帮助客户让他购买的小程序起到相应作用。
如果对互联网相关知识不了解,可以关注上线了公众号(微信搜索:sxl-cn),多看些行业解决方案。
3.运营方法
前面我们说过了,代理商要想赚钱,需要有新零售解决方案,为客户好好运营小程序。怎么运营呢?这里给大家做个简单方法梳理,这四步告诉你普通微信小程序如何挣钱:
① 利用线下门店,可以将小程序二维码放在餐桌、门店海报上,告诉顾客小程序下单会有多种福利(如满减优惠、会员积分等,这些功能你都可以在「上线了」https://www.sxl.cn/小程序后台开通),这样引导客户使用小程序下单,你的小程序就能快速积累一批原始用户。
② 有了第一批原始用户,该如何裂变传播呢?很简单,创造一个“老客带新客”的局面,你可以利用“秒杀、拼团购”这样的裂变式营销工具,不断吸引新客户。
③ 与公众号结合,定期推送营销文章。可以在公众号文章插入小程序,这样方便粉丝购买。
④ 发展分销员,通过粉丝裂变、口碑传播,让你的商品触达更多人。
上面只是小程序运营的常见方法,有经验的代理商会随着经验积累,结合客户情况创造更多运营方法,灵活指导客户。这样,才能不断吸引新客户,并让老客户稳定续费。
当然,代理商赚钱还需要考虑到成本问题。一个是人力成本,这个跟当地的薪资水平有关;一个则是你的加盟费用。小程序加盟费多少钱?这个价格也不固定,开发商会以原价的一定折扣卖给你,举个栗子,一个 1000 的小程序模板,开发商以五折卖给你,那么你的成本就是 500。通常来说,你购买的小程序越多,那么折扣力度越大,价格越便宜。
现在明白小程序代理商如何挣钱了吗?如果你也想从小程序市场分一杯羹,代理其实是个很好的方法,遵循上述三个建议,那么盈利其实并不难。