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新零售是什么模式?教你用小程序做零售CRM系统 - 小程序资讯 - 上线了sxl.cn近几年“新零售”这个概念非常火。那么新零售是什么模式?简单来说,新零售,就是企业以互联网为依托,通过运用大数据、人工智能等先进技术手段,对商品的生产、流通与销售过程进行升级改造,进而重塑业态结构与生态圈,并对线上服务、线下体验以及现代物流进行深度融合的零售新模式。
在互联网时代,零售商家爱若想快速扩大订单量,进军新零售模式是少不了的。那么商家究竟该怎么做新零售?目前比较常见的方式是搭建个自己的小程序商城,然后利用微信生态引流获客。这里我给大家分享下小程序零售crm系统搭建方法:
先找个简单的小程序开发平台,比如「上线了」https://www.sxl.cn/,注册账号后选择“创建小程序”,选一个“超级云名片”电商模板。
点击模板后进入后台编辑页面。在这里你可以设置小程序主题、导航,启用搜索功能;在【小程序设计-页面设计】里,你可以添加需要的功能版块,包括轮播图、拼接图海报、视频、标题、商品分类、快捷按钮、分类组合等。这些版块构成了小程序主页。
点击左侧【商店】栏,在这里你可以添加商品,设置分类,开启评论系统。你还可以使用【营销工具】中的如优惠券、拼团、分销系统、推广弹窗等,来刺激消费者下单。
在“我的团队”栏,你可以添加团队成员,这样他就有了自己的专属名片小程序CRM系统。
通过这样的一个名片电商小程序,销售可以让客户扫码快速下单;还能便捷管理客户,当线索多、客户多时,销售可以把自己客户按跟进周期、需求紧急程度、客户预算等做好标签分类;还能通过日志来记录进度,实现客户有序管理。
做好后点击左下角“立即发布”,你可以试用,或者直接填写资料正式启用。整个过程只需商城小程序模板就能做好,不需要你懂任何技术知识,非常简单方便!
有了小程序后,商家还可以开通公众号、视频号并相互关联,建立品牌微信社群,将小程序商品分享给群里,用公众号、视频号宣传品牌。这样你就有了稳定的客源和订单,以及私域流量。
总之,对于互联网时代的商家而言,要学会用新零售电商平台系统来营销,而微信小程序就是这样一个很便捷且好用的新零售工具!
「上线了sxl.cn」是一个专注自助建站与小程序开发的SaaS平台,针对众多行业提供多套小程序模板,目前已经帮助三百多万没有技术和设计基础的用户,通过上线了一键生成网站或小程序,快速建立品牌、获取客户、经营生意。2019年8月入选腾讯SaaS加速器首期成员。
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