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跨境电商创业,新手该怎么做? - 建站知识 - 上线了sxl.cn近年来做跨境电商是一种很流行的创业方式,而且对于个人来说门槛也比较低,因此很多人纷纷入行。但是很多新手都并不知道跨境电商创业怎么做,流程是什么,所以今天就给大家简单科普下个人怎么做跨境电商创业!
1.先进行产品调研
在保证产品质量的前提下,跨境电商商家需要在产品调研上下工夫。产品调研的内容包括:产品性能、竞品情况、主要目标市场、国内外竞争对手情况、客户的产品使用体验、同类产品短板、同类产品卖点等。想要把你的商品销往海内外,当然要有过硬的质量,因此你需要寻找比较靠谱的货源渠道。
2.准备资金及货物投入
新手怎么搞跨境电商?前期的资金准备是少不了的,但你不需要准备太多,因为跨境电商囤货风险很大,一旦货物滞销,资金链就会周转困难。而且囤货需要前期投入很大,对于个人来说不是很推荐。所以新商家尽量走不囤货模式,有多少订单就发多少货,先保证能盈利再说。
3.建立自己的跨境电商平台
很多新手提到跨境电商,首先会想到亚马逊、eBay这样的平台。但其实,现在各大电商平台竞争十分激烈,而且新商家很难出头,因此不如建立自己的电商独立站。不懂技术也不用担心,可以使用简单的自助建站系统,比如「上线了」https://www.sxl.cn/,选个模板再添加需要的功能版块,替换下图片和文字内容就好,快的话十分钟就能搭建好了。
(本展示页所提供的模板及元素仅供展示功能效果,未经授权不得应用于其他用途)
4.重视社交媒体
现在很多客户和商家都是通过社交媒体沟通的,包括微博、微信、抖音……如果主要面向海外用户,那么你需要有Facebook, YouTube, twitter等等。可以把社交媒体链接放在你的跨境电商网站上,让客户可以关注你,这样方便你积攒私域流量。
5.培养专业团队
经过前面一系列的产品调研、建站、营销流程后,你差不多也能有稳定的客源和订单了,这时便可考虑做大业务。你可以参加跨境电商定期培训、鼓励团队间的知识分享、组织文化和团队文化的打造、聘用专业人才担任关键职位等,总之要进一步打响品牌,在跨境电商领域站稳脚跟。
以上就是跨境电商创业新手怎么做的教程了,差不多按照这个跨境电商创业的思路来,你就能开启自己的赚钱之路。当然,中间会有很多细节与困难,需要你凭借自身能力与资源克服。现在,就先用「上线了」建立一个跨境电商独立站试试吧!
「上线了sxl.cn」是一个专注自助建站与小程序开发的SaaS平台,针对众多行业提供多套小程序模板,目前已经帮助三百多万没有技术和设计基础的用户,通过上线了一键生成网站或小程序,快速建立品牌、获取客户、经营生意。2019年8月入选腾讯SaaS加速器首期成员。
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