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微信小程序对企业的帮助有哪些?怎么开发? - 小程序资讯 - 上线了sxl.cn微信小程序作为一种新兴工具,对普通企业是有很大帮助的,因此想要制作小程序的人也非常多。那么小程序对企业的帮助都有哪些呢?又该怎么制作?下面就跟大家科普下这些问题。
点击这里,快速制作一个小程序。
1.微信小程序对企业的帮助
(1)减少企业开发成本
移动互联网主流的APP应用开发价格都会非常高,几万起步,且周期特别长,耽误时间。小程序则不同,门槛低,开发周期短,且可以通过小程序模板快速生成,几百到小几千就能做好,成本比开发推广APP要低很多。
(2)增强企业和用户的黏性
微信是大家每天使用频率很高的软件之一,且小程序能够在微信中留下入口(下拉聊天页面),如果企业在微信当中利用小程序来服务用户的话,用户也就会更加乐意的参与到与企业的互动当中去。
(3)粉丝裂变
商家可以借助小程序中各种各样的营销插件,秒杀、砍价、优惠券、分销等活动,来触发用户的主动分享、转发行为,从而形成粉丝裂变。
2.企业小程序怎么注册
进入微信公众平台https://mp.weixin.qq.com/,点击右上角“立即注册”,选择账号注册类型:小程序。填写小程序账号信息,选择主体类型:企业。缴纳300元认证费就行了。
如果你有已认证的企业类微信公众号,那么可以登录自己的公众号后台,然后点击左侧【小程序管理】- 【快速注册并认证小程序】,阅读并同意相关条款后,点击【快速创建】。这样就无需缴纳额外费用。
3.个人小程序和企业小程序的区别
企业小程序覆盖范围更多,可以做带支付功能的电商、点餐等类型的小程序;而个人小程序则不支持支付功能,覆盖范围也有限,仅适合做一些简单的文章阅读类。因此建议你还是注册企业主体的小程序。
4.企业微信小程序开发教程
以制作一个企业电商小程序为例,你可以在「上线了」https://www.sxl.cn/注册账号后选择一个电商(或超级云名片-电商版)模板。
点击模板进入后台编辑页面,在这里你可以设置主题色、导航栏。在“小程序设计-页面设计”,可以添加各种版块(轮播图、拼接图、快捷按钮、视频、标题、商品列表、品牌馆等)。这些版块组成了小程序主页。
商品及分类你需要在上线了小程序编辑器中的“商店”一栏添加。在“营销中心”你可以添加优惠券、拼团、分销、推广弹窗等营销工具。
做好并预览无误后点击左下角“立即发布”,用你之前注册的小程序管理员账号扫描授权就行。
现在了解企业小程序了吗?其实小程序对商家真的很有益处,在需要引流拉新的情况下,商家都可以做一个自己的小程序来营销获客。
「上线了sxl.cn」是一个专注自助建站与小程序开发的SaaS平台,针对众多行业提供多套小程序模板,目前已经帮助三百多万没有技术和设计基础的用户,通过上线了一键生成网站或小程序,快速建立品牌、获取客户、经营生意。2019年8月入选腾讯SaaS加速器首期成员。
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