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小程序搭建常犯哪些错误? - 小程序资讯 - 上线了sxl.cn由于微信小程序的火爆,小程序搭建风潮也逐渐兴起。但是新手在搭建小程序时,常常会犯一些低级错误,你需要避开这些微信小程序搭建误区:
1.新手硬去学代码
零基础的新手去学代码做小程序的话,是非常得不偿失的,因为学起来费时费力,而且你还未必能做出一个功能完善、页面美观的小程序。
新手其实不需要懂代码,就能很快做出自己的小程序。现在比较常用的方式是使用第三方小程序小程序搭建平台,比如「上线了」https://www.sxl.cn/,选个模板再添加自己的需要的功能版块,就能顺利生成一个小程序了。这种这种小程序搭建教程无疑要比写代码简单多了。
2.只搭建小程序一个“孤岛”
很多新手有个误区,认为微信小程序搭建好之后,就会有流量。其实不是这样的,搭建小程序本身是不能吸粉的,自然流量进来的很少,如果想要有粉丝,需要另外运营。比如你本身就是自媒体红人,公众号有众多粉丝;或者你有线下门店,流量不愁……
所以,在搭建小程序时,不能只搭建小程序一个“孤岛”,而要再申请公众号、视频号,搭建微信社群,互相结合运营,利用小程序搭建私域流量池。这样才能发挥小程序引流获客的优势。
3.对开发成本认识不清
如今,有越来越多的公司或团队参与小程序开发,许多小程序服务公司倾向于推动价格抢占客户,但请注意,小程序不管怎样都是需要一定成本的。新手一定要对小程序的大概价格有了解:
目前来说,如果是用第三方小程序平台制作,那么功能简单的小程序价格会是几百块,比如「上线了」展示小程序,只需980元/年;功能更为简单的,比如上线了文章小程序,还能永久免费。而常见的带支付、营销功能的电商小程序则是三千到六七千之间,总之功能越复杂,则价格越高。
有些不良开发商为了招揽客户,打着低价甚至免费的旗号,如果价格远低于正常区间,那么越低他们就越有可能产品成本有问题。当然也有些不良开发商狮子大开口,一个模板就要几万十几万,这样不太正常。
4.小程序审核误区
类目不完善或者是类目选择不当,容易通不过审核;功能不完善/功能不完整,这个也很难过审。总之小程序审核是比较严格的,因此你需要尽量把小程序做得美观且高质量,不要违反广告法,小程序内容也要符合你的服务类目才行。
新手要注意避开这4个误区,这样你搭建小程序时会顺利很多!
「上线了sxl.cn」是一个专注自助建站与小程序开发的SaaS平台,针对众多行业提供多套小程序模板,目前已经帮助三百多万没有技术和设计基础的用户,通过上线了一键生成网站或小程序,快速建立品牌、获取客户、经营生意。2019年8月入选腾讯SaaS加速器首期成员。
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