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微信创业怎么做?3个常见微信创业想法解析 - 小程序资讯 - 上线了sxl.cn作为一个坐拥12亿月活流量的大平台,微信成为了很多创业者的选择。微信如今已经是一个很多样化的移动互联网生态,因此创业方式其实也很多,比较常见的有微信公众号创业、小程序、微信社群创业等等。这些微信创业怎么做?下面就跟大家来详细解析一下。
1.微信公众号创业
微信公众号创业是很多知名媒体人、大V、甚至学生党的创业选择。公众号成本很低,个人就能在微信公众平台注册一个账号(不过个人号功能受限,不支持认证;而企业公众号支持认证,认证费用每年300,开通认证使用的功能和接口增加,比如支付功能、卡券接口等,建议创业者还是注册企业类的公众号)。
有了公众号,创业者可以通过写文章吸引流量,然后通过流量主、赞赏、付费阅读、打广告等方式赚钱;现在也有很多公众号会根据自身的性质领域售卖一些相关的物品,可以是自己生产或发明的,也可以是别的商家供货。通过公众号图文、视频等方式展现产品,可以更好地营销品牌。
2.微信小程序创业
小程序即用即走,无需下载,不怎么给手机增添负担,而且它的开发成本很低,因此很适合新手创业者尝试。现在各种微信小程序开始出现,创业范围也非常广泛:卖自营商品的,卖服务的,提供解决方案的,以及各种生活工具等。你可以根据自身兴趣、微信小程序创业想法选择合适的创业方向。
当然,想要使用小程序创业,首先你得制作一个小程序。不懂技术也没关系,新手可以通过「上线了」小程序工具https://www.sxl.cn/快速生成自己的小程序,直接选一个模板再添加需要的功能版块就好。你可以用电商小程序售卖自己的商品;或者用超级云名片小程序来引流获客,宣传企业;当然,如果有需要也可以用点餐、服务预订、文章、展示等多种小程序类型来开展业务。
3.微信社群创业
近几年社群运营越来越火,基本上商家若是需要与用户有紧密联系,就很难离开微信社群。微信群建立很简单,商家引导客户加自己好友,再将他们拉入群中,保持友好沟通。有什么活动、新商品等,都可以在群里通知。这样,创业者就比较方便地积攒了私域流量,有了自己的忠实粉丝。在线教育、自营电商、知识付费等行业创业者都很适合建立自己的微信群。
这三种创业方式并不是孤立的,为了打通私域流量,创业者应尽量将三者结合起来运营,使用公众号推文预热、打广告,在微信群里通知、维系售后服务,同时通过小程序商城来卖货。
总之,微信创业是个很好的想法,也很适合新手创业者,背靠微信这个巨大流量池、便捷的生态系统,创业者做生意会方便很多!
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