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如何对网站用户进行有效分层管理? - 产品更新 - 上线了sxl.cn网站作为企业线上获客和经营的重要途径之一,流量构成难免错综复杂。如何将网站会员、顾客、访客进行有效地分层管理,更好地进行个性化营销,对于网站管理者来说是一个不小的难题!但是「上线了」让它们变得唾手可得!
全新网站「粉丝列表」
可视化精细管理网站粉丝
适用产品:网站全版本
- 全新的粉丝列表页面:以粉丝为中心组织信息,更直观地管理粉丝
- 粉丝标签:可根据不同类型的粉丝进行筛选查看,更加针对性地进行后台管理
- 粉丝详情页:可查看关于粉丝的相关动态,如提交表单信息、下单动态等
使用场景
Lily 是一个服装电商品牌创业者,网站商城也是日常运营管理的一部分。现在,她可以通过粉丝列表,清晰地了解每一个网站用户的资料与动态,还可以对高消费金额和频次的用户特别修改备注。同时,能够高效快速地进行导出、删除和标记处理。
如何使用?
1. 浏览粉丝列表
在网站编辑器内的左侧菜单栏,点击「粉丝运营」内的「粉丝列表」,即可浏览你网站上所有类型的粉丝。
为此,我们还提供了反垃圾信息功能,会自动过滤掉提交垃圾信息的访客。他们将被收纳进入垃圾信息页,点击右下方角的【显示垃圾信息】按钮,可以查看所有垃圾信息。
2. 筛选粉丝标签
网站会根据粉丝的行为,自动为粉丝打标签分类,预设好的分类可以帮助你快速查看部分重要粉丝,你也可以点击「筛选运营」选择具体想要查看的标签。
标签详细说明:
- 注册表单:提交了注册表单的访客
- 联系表单:提交了联系表单的访客
- 商店顾客:有成功消费过的访客
- 商店会员:注册了商店会员的访客
- 博客订阅人:订阅了博客的访客
3. 管理粉丝
在「粉丝列表」中,你可以点击列表前的选择框,可以对粉丝进行删除操作,也可以对消息进行标记处理。例如,重要的表单内容可以标记为未读,被标记后会一直显示红点标识。
此外,还支持粉丝搜索查找和数据导出,便于你进行统计分析喔!是不是非常方便高效!
4. 查看粉丝详情
点击列表上对应的粉丝,即可查看粉丝的详细信息与动态,如提交的表单内容、报名信息、下单状态等。****
快打开你的编辑器,查看焕然一新的粉丝列表吧!
从 3 月底到现在,我们连续三周都发布了网站的相关功能:
连续三周功能更新
网站系统支持 7 种语言
网站语言切换器
网站全新「粉丝列表」
而这些功能点,都来自于大家的反馈,现在正式发布上线了,小伙伴们还满意吗?
好啦!本周的功能更新就到这儿了。我们还是一如既往地欢迎大家关注公众号上线了(sxl-cn)并留言提需求喔!有什么意见,就告诉我们吧!